IMAGR | SmartCart

SMARTCART is an image recognition retrofit solution designed to eliminate the queues at checkouts and is set to revolutionise the shopping experience for consumers and retailers.

Working in real-time using computer vision technology, SMARTCART recognises products as they enter a supermarket cart – removing the need for traditional barcode scanning and the checkout process. To activate, a customer downloads the app for the store they visit and sets up their payment method. While in store, shoppers pair their smartphone with the shopping cart and as they add items to the cart the items appear on their phone’s virtual basket. 

Procreate was approached to conceptualise and detail design a mass manufacturable smart shopping cart for IMAGR's computer vision technology. The Ellerslie Four Square is currently trialing SMARTCART beta in store.